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海垦集团“品牌强垦”提升了产业“吸金力”
时间:2018-12-23 17:50:46 来源:农民日报 作者:邓钰 夏贞吉 杨光

  海垦集团“品牌强垦”提升了产业“吸金力”

  ■邓钰 夏贞吉 杨光

  zaidishiqijiezhongguoguojinongchanpinjiaoyihuishangjiexiaodezhongguonongkenpinpaimuluzhong,gongshouluhainanshengnongkentouzikonggujituanyouxiangongsi(yixiajianchenghaikenjituan)de1gekenqu(jituan)gonggongpinpai、9geqiyepinpai、26gechanpinpinpai。baishapailvchagengyizongpiaoshudiyimingdechengjironghuo“wozuixiaidenongchanpinpinpai”rongyuchenghao。

幸运飞艇开奖号码查  jinnianlai,haikenjituantuixing“pinpaiqiangken”zhanlve,yikejichuangxinweidongli,jijipeiyuzhimingpinpai,tishengchuantongchanye“xijinli”,quanmiantigaoxiandainongyefazhanshuipinghexiaoyi。

  品牌建设——让职工抱团发展

  “cong2003niandezhongzhimianjibuzubaimu,daorujinjiangjin2000mu,hongchengchanyezhengzhengrishang,kaodejiushidachuzijidepinpai。”longjiangnongchanggongsizhigongpengwanghuashuo,longjiangnongchanggongsidehongchengchanyefazhanshi,yeshiyibupinpaijiansheshi。“guoqu,meiyoupinpaiyishi,zhigonggezizhongzhidehongcheng,duoyidilianjiagexiaowangzhoubianxiangzhen。”

龙江红心橙喜获丰收。陈少波 摄

  weigaibianzhigong“dandadudou”jumian,2017nianqi,longjiangnongchanggongsizhenghehongchengchanpin,tongguotongyibiaozhun、zhiliang、jishu、xiaolu、jiagehebaozhuangdeng“duotongyi”fazhansilu,yindaozhigong“baotuan”fazhandazaopinpai,tishenglehongchengdezhimingdu。jinniangengshiyubaishalizuzizhixianhezuogongjian“baishahong”pinpai,dazaoquyugongyongpinpai。

  “quedingpinpaifazhansilu,dajiajiunenganzhaobiaozhungongtongnulitishenghongchengpinzhi,binganzhaoshichanghuasilufenjianchanpin,liyongbutongdepinzhidachuchanpinchayihuatese。”pengwanghuagaoxingdishuo,xianzai10jinzhuangde“baishahong”gaoduanhongchengzaidaoneikeyimaichumeixiang148yuandejiage。

皮薄汁多、味美甘甜的红橙一经上市便深受消费者喜爱。龙江农场公司供图

幸运飞艇开奖号码查  fashengzailongjiangnongchanggongside“xiaochenggushi”,shihaikenjituanpinpaijianshegushidesuoying。guoqu,haikenjituanqixiapinpaisuiranbushao,danyouhanjinliangdezhimingpinpaihelongtoupinpaiquebuduo。qieyouyuweijianliwanshandeqiyepinpaitixi,queshaojuyoujiaodashichangyingxianglihexiaofeizherenzhidudeqiyepinpai,daozhigenongchanggongsidechanpinliurushichanghoujingzhengliboruo,rutong“sanbingyouyong”,nanzaishichangzhanyouyixizhidi。

幸运飞艇开奖号码查  weici,haikenjituanjinnianlaidalituixing“pinpaiqiangken”zhanlve,tongguotishengkejihanliang、tuijinchanyehuajianshedengcuoshi,shuliqimupinpaihezipinpai“1+n”depinpaifazhanmoshi,xingchengyi“haiken”pinpaitongling,“muziliandong”、huweizhicheng、xietongfazhandepinpaitixi,zhuli“babazhanlve”jianshe。

母山咖啡种植在素有“天然氧吧”之称的黎母山下。海垦大丰咖啡产业集团供图

幸运飞艇开奖号码查  pinpaijianshedetansuo,fashengzaihainankenqudegegejiaoluo。zai“pinpaiqiangken”zhanlveyinlingxia,baisha(lvcha)、mushankafei、nanjinguoguo(boluomi)heyunkengchadeng,yipijiyunhannituxiangqiyoufuyoukejihanliangdepinpaiyingyunersheng。jutongji,haikenjituanxianyiyougeleipinpai(shangbiao)148ge。

  品牌力量——推动供给侧改革

  pinpaililiang,ru“runwuxiwusheng”banqianyimohua,ru“shunfengerhuwenzhezhang”banjuyoufangdaxiaoying,jiagetisheng、xiaolukuokuanshizuizhiguandetixian。erjiezhu“wenlv+pinpai”jianshe,yenengtuidongnongyegongjicejiegouxinggaige,lashenchanyeliantiao,shixiannonglvronghe,huanfawuxianshengji。

  “guohaohaixupinpaichengyao。zaiboluomichanyechujuguimo、dachumingshenghou,gongsixunsugenjin,yuqiyehezuojiansheshenjiagonggongchang,xiwangweirao‘nanjinguoguo’pinpaidazaoyitiaojishengchan、lengzang、jiagong、wuliu、xiaoshoudengweiyitideredaishuiguochanyelian。”hainannongkennanjinnongchangyouxiangongsidangweifushujizhangweidongshuo,haopinpaishiqiyefazhandediqi,jiezhu“pinpaiqiangken”zhanlvejiansheqiji,gaigongsijinyiburongrujianshedaju,congzhongzhiyuantoudaoxiaoshouzhongduandoujianliqijinmilianxi,zaichanpinshengchan、pinpaituiguang、yingxiaoqudaodenghexinhuanjie,tuijinnongchanpinpinpaihua、chanyehua,weiboluomichanyezengtian“mi”yi。

南金农场公司菠萝蜜长势良好。唐电坤供图

  haikenjituanhaitongguo“wenlv+pinpai”lashenzhenonglvronghedechanyeliantiao。

  yiwangwujideshengtaichayuanjishifuraozhidi,yeyongyoumeimiaojingzhi。“chapinpaidaxianghou,bujinnengxiyinxiaofeizhe,gengnengyindesifangyoukefenzhitalai。”hainanshengnongkenwuzhishanchayejituangufenyouxiangongsifuzongcaichenkaiciqianjieshouhainanribaojizhecaifangshibiaoshi,gaijituanyi“wenlv+pinpai”weizhuxian,jiaqiangtongdifangzhengfuhezuo,dazaojiehechayezhongzhi、jiagong、xiaoshouhewenhuatiyanweiyitidenonglvjieheshengtaichanyeliantiao,zhulihainanquanyulvyoujianshe。muqian,yichubuguihuaxingcheng“dongxinanliandong,zhongbuweiben”dechalvchanyebuju。

  “pinpaishiyizhongkeyijiqiyedailaiyijia、chanshengzengzhidewuxingzichan。”haikenjituanxiangguanfuzerenbiaoshi,haikenyongyouguangmaotudi,zhigongziyingjingjizuowupinzhongfengfu,jibenshangmeijianongchanggongsidouyouzijide“kanjiabaobei”。danzhangqiyilai,haikennongchanpinshuyu“yangzaishenguirenweishi”,meiyoupinpaizhicheng、quefapinpaituiguang。zai“jiuxiangyepaxiangzishen”deshidai,zheiyangdexiaoshoumoshishiqueshaoshichangjingzhenglide。pinpaichuangjianshinongyegongjicejiegouxinggaigedezhuashou。tongguotuixing“pinpaiqiangken”zhanlve,diaozhengchanyejiegou,diaoyounongchanpinpinzhong,tigaonongyekejihanliang,tishengnongchanpinpinzhi,zengjianongchanpinshichangjingzhengli,zaizhutuinongyegongjicejiegouxinggaigezhongshixianchanyezengxiao、zhigongzengshou。

  muqian,kenquxianyougeleipinpai(shangbiao)148ge,bingxianhoujubanleliangjiehainannongkenpinpaishangbiaoxinwenfabuhui,xiangquanshehuizhongdiantuijiele35geyouzhipinpai。xiayibu,hainannongkenjiangyigengdadejuexin、gengzudeganjing、gengshidejucuojiakuaituijinpinpaijianshe,calianghaikennongchanpin“jinzizhaopai”。

海南省农垦投资控股集团有限公司
地址:海口市龙华区滨海大道115号海垦金融中心
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